 Lachlan Pottenger
Clear Blue Day
Thorough execution covering just about every angle of communication. Really engaging and fun with smooth integration between offline and on, right to the point of finding the actual prize in the 'real' world.
 Kieran Ots
Leo Burnett
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Round Four Winners
Winner: The Smirnoff Experience Secret Party by Amnesia
Creative Agency: Amnesia
Media Agency: Mindshare
First Runner Up: Sprite Truth Hunters by Naked Communications/The White Agency
Second Runner Up: In An Absolut World by TEQUILA DIGITAL
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Overall Winners for 07/08... Host on a Winning Streak,
off to MIXX in New York!
The winner of Creative Showcase 08 as decided by a panel of international Creative Showcase judges, is...
Agency: Host
Campaign: ‘Home... Sweet As’
First Runner Up: The Smirnoff Experience Secret Party by Amnesia
Second Runner Up: Cornetto - No Boring Bits by Soap
Amnesia clinched the runner-up one spot with the campaign that’s seen hundreds of party animals scouring the streets for tickets to The Smirnoff Experience Secret Party. Second runner-up went to Soap Creative, for its Cornetto campaign featuring axe-wielding poet, Terry the Executioner, who became a social networking hero and a hit with the ladies.
Host’s win will see two of their top creatives winging their way to New York to see their work entered into the annual MIXX Awards in September, thanks to our sponsors DoubleClick and the IAB.
Watch this space. Entries for the next entries for the next quarterly Creative Showcase will close at the end of August, so get working on those campaigns, and you might be seeing your name here next year.
Left to right: Andy Pearce, Amnesia; Mike Zeederberg, Profero; Brad Eldridge, Soap; and Bob Mackintosh, Host. |  |
