creative showcaseshowcasein association with iab australiaInnovid*
this month
the gallery
the showcase
how to enter
the judges
Entry Tips
**
AIMIA - Australian Interactive Media Industry Association

The communications council


redsnapper
*
About IAB Australia
About Innovid
Terms and Conditions
Feburary - March 2012winnerrunner uprunner up
Children's Timeline by TEQUILA DIGITAL*


Campaign Information
Children’s Panadol, a brand trusted by parents all over Australia, wanted to create a Facebook application that helps parents celebrate and share all their children’s special milestones.

So we developed the Children’s Timeline application.To coincide with the new Facebook Timeline function, the app allows parents to collate special moments, including their child’s first steps, first birthday and first day at school, into an personalised timeline of their child. It uses smart technology to scan their Facebook profile for any images of their child. It then collates the photos into a timeline based on when the images were uploaded and allows parents to set milestone markers for special occasions in the child’s life.

A completed photo timeline can then be turned into a personalised video, which parents can share with their closest family and friends on Facebook.



View: Overview

Creative Agency:TEQUILA DIGITAL
Media Agency:
Campaign Type:Other
Live date:Feb 2012 - May 2012
Contact:russ.tucker@tequila.com.au
***