 Matt Sterne
Profero
Fantastic concept, design and attention to detail. Makes it very tough to knock off points... Well done New Dialogue.
 Nic Hodges
A tough brief, widening the audience of one of the most familiar game titles of the last decade and shaking off a few streotypes. The campaign did everything it should have, and did it extremely well.
A usable, engaging site that really hit the mark for the target was an effective platform for the great use of Google Maps. The maps technology and the idea behind it was engaging and on-target, not just using it for the sake of it.
All the widgets, video, alerts and media that we now expect from these campaigns was well executed, easy to use, and were top notch.
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